Mandate

Global – Complete range of luxury contemporary furniture for the international market + complete visual identity program of the company

• Comprehensive study of the market and competition
• Strategic positioning in the market of the products and the brand to develop
• Messages to convey by the products and the brand establishment
• Design & complete development of a new range of products
  • Industrial design
  • Development of new manufacturing processes
  • Electronics
  • Ergonomics
  • Virtual simulations
• Development of a comprehensive visual identity program
  • Study of names
  • Brand image
  • Logotype
  • Marketing + writing tools
  • Corporate brochure
  • Photography
  • Web site
  • Trade show booth